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It’s been said many times that you shouldn’t judge a book by its cover.
But when it comes to your marketing email, no one seems to have a problem with making a snap decision.
Spending a little extra time on your email subject lines will help you boost email open rates, avoid the spam folder, and get your message in front of the right people.
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If you look at these terms carefully, you’ll see the theme is they evoke an attractive picture in the mind’s eye of the reader.
Some stereotypes hold true in the online dating sciences, namely men falling in love with what they see and women with what they hear. Paint the portrait of yourself with words that attract the opposite sex.
Scientists from Barts, the London School of Medicine, and The University of North Texas say you should look at the online dating profiles and headlines of people you are interested in and mirror some of those same things. Are the objects of your affection all similarly artistic or athletic or academic? Try something like “I hold an MBA, a library card, and high-brow conversation.” In my experience as an online dating coach, many people won’t even see it.
The lesson here is to put the good things about you at the forefront. Disclosing your interests makes for effortless conversations and paints a clearer picture of the type of person you are. According to a study from Ok Cupid and Match.com, it’s best if some of the interests below are included because it’s what the popular online dating kids do.
Most people in a study conducted by the Pew Research Center were drawn to individuals whose profiles were positive but not over-the-top glowing.